Hi, I’m Scott. I’m a VP of Marketing / CMO, a marketing generalist with deep skills in lead generation, content marketing, marketing technology and agile marketing. I am currently consulting with companies that want to improve their marketing technology stack and lead-to-sales process. Most engagements begin with business and marketing strategy, then we develop your tactical plans and focus on implementation. I also provide executive coaching services. This process is very practical and produces immediate measurable results.
My marketing career started at Digital Equipment Corporation, (later Hewlett Packard – HP) marketing memory for mini and mid-range computers. I was managing Marketing Communications. Producing brochures, print advertising and events.
For the last 10 years, I was the Vice President of Marketing for an enterprise software company that developed and marketed computer-aided design (CAD).
I’ve also worked as a Vice President of Sales, a Large Account Sales Manager, Manager of Channel Sales and an Account Manager. Sometimes these positions overlapped.
Previously I sold and facilitated management development programs. I worked with over 2,000 individuals and 200 companies helping managers and executives to define and achieve their most important business and personal goals. I was recognized three times internationally as Facilitator of the Year from Leadership Management International.
I began my career in Finance. I hired and managed an accounting team of 12 people. Then I worked in engineering research and development helping them to manage their finances and keeping track of the capital equipment that kept popping up in the department!
To put myself through college, I worked as a short-order cook, circulation assistant at a regional newspaper and managed campus security for a large high-rise dormitory. I’m very appreciative of Digital Equipment Corporation for paying for and giving me time to complete an MBA with a focus in marketing.
I believe my background serves me well to understand and work with all corporate disciplines, and all types of people. I am available for consulting assignments, please see my Contact Page for more information.
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